February 26, 2024

50 Earth Day Subject Lines & Examples For Eco-Minded Businesses

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Celebrate Earth Day with an effective Earth Day email marketing campaign. Here are a few Earth Day subject lines and marketing ideas to get you started.

Earth Day is coming up in 2024 on Monday, April 22nd. Now is the ideal time to showcase your brand’s commitment to sustainability. 

Honor Planet Earth by promoting eco-friendly products. Share news about your company’s green initiatives. Or highlight environmental issues and encourage subscribers to have a positive impact on our planet.

Even more than other holiday marketing campaigns, Earth Day is an opportunity to connect with customers using messages that matter to them.

Don’t know where to start? Get inspired with these Earth Day subject lines and email campaign examples.

General Earth Day subject lines

Make your Earth Day marketing campaign pop with an eye-catching email subject line. Use clever wordplay or Earth Day puns. Or engage subscribers with an inspiring Earth Day greeting.

Here are a few general Earth Day email subject lines to get you started.

  • Every day is Earth Day
  • Join us on Earth Day
  • This Land Is Your Land
  • Green is the new black
  • Make a difference this Earth Day
  • Climate action starts with you
  • This Earth Day: Reduce, reuse, recycle
  • Every step matters: the fight for future generations
  • Planet Earth needs us now more than ever
  • Together, we can make a difference
  • Celebrate like it’s your B-Earth Day
  • Celebrate Earth Day today and every day
  • Why we celebrate Earth Day, every day
  • How are you celebrating Earth Day?
  • Spotlight on climate action this Earth Day

Earth Day sale subject lines

Earth Day is the perfect holiday to offer limited-time discounts and promote eco-friendly products.

For all your Earth Day promotions, be sure to grab attention. Make your sale stand out with these Earth Day email subject lines.

  • Earth Day sale ends tonight: Last chance to save
  • Shop our Earth Day collection
  • Shop these Earth Day deals before they’re gone
  • Save energy (and money) this Earth Day
  • Don’t miss out on these Earth Day savings
  • Celebrate Earth Day with 50% off
  • Reduce your impact, max out your savings
  • Get a free eco-friendly gift with every purchase
  • Discounts on all eco-friendly products
  • This Earth Day, save big on all eco-friendly products
  • 25% Earth Day sale extended
  • Take 15% off every order in honor of Earth Day
  • Make your Earth Day resolution come true with our sale
  • Earth Day free shipping ends today
  • Final moments of our Earth Day Sale

Earth Day subject lines with emojis

Emojis in email subject lines are a great way to make your campaign stand out. Complement your Earth Day subject line with globes, plants, and other eco-friendly images.

Check out these Earth Day email subject lines with emojis for more ideas.

  • Happy Earth Day 2023 🌍
  • Help us plant 10,000 trees 🌳
  • Buy one, plant one 🌱
  • This April, help us make a difference 🤝
  • How are we helping our planet? 🌎 
  • Discover how we’re reducing our impact 📉
  • Earth Day special: free shipping site-wide 📦
  • The clock’s ticking on Earth Day savings ⏳
  • Earth Day flash sale ends soon ⏰
  • Together, we made this year matter 🌿💦
  • Recycle these ideas this Earth Day ♻️
  • This Earth Day, join our movement 🌱🧑‍🤝‍🧑
  • Let’s fight for our planet together 🌍🌊
  • 💚 Shop green this Earth Day 🛍️ 
  • 🌻 All Earth Month long, shop sustainably 🌻

5 Earth Day email examples

This April, make Earth Day a part of your email marketing strategy. Whether you’re an ecommerce site or non-profit, anyone can send an Earth Day email newsletter.

Don’t know where to start? Here are a few examples to inspire your Earth Day email campaigns.

1. Create an Earth Day email template

Make your Earth Day campaign stand out with a holiday email marketing template. Use earthy hues, such as greens, browns, and blues. Add leaves, trees, and other eco-themed graphics.

For example, this campaign from Starbucks incorporates Earth Day imagery in its iconic email design.

earth day email example


2. Show how your eco-friendly products make a difference

One of the best ways to demonstrate your positive impact is to let your products speak for themselves. Showcase your company’s commitment to sustainability in the design, packaging, or distribution of your products.

Check out this Earth Day email example highlighting Nest’s sustainable impact for inspiration.

earth day email example


3. Offer an Earth Day freebie

This April, delight customers and drive sales by offering an Earth Day freebie. Consider throwing in an eco-friendly product or Earth Day discount.

This Earth Day email marketing campaign from Bespoke Post offering free tote bags is a good example.

earth day email example


4. Share tips about sustainability

With the rising need for climate action, many people are looking for advice on sustainable living. Make it easier for your customers — share your best tips in your Earth Day email newsletter campaign.

For example, this Earth Day email from Thinx gives subscribers pointers on how to be more eco-friendly.

earth day email example


5. Run promotions throughout Earth Month

Earth Day is April 22nd — but all of April is Earth Month. Why not run environmentally-themed promos throughout this period?

For instance, this Earth Day email from Gobble encourages customers to celebrate Earth Month with their vegetarian meals.

earth day email example


Download our 2024 holiday marketing calendar to keep up with important dates and get helpful tips for every month of the year!

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