Comparing Klaviyo vs. Brevo

Enjoy better pricing for ecommerce marketing and SMB needs with Brevo

Award-winning email software

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Brevo vs. Klaviyo pricing: A cheaper alternative for
growing businesses

Klaviyo’s pricing is based on the number of contacts stored. Only 250 contacts and 500 email sent are for free. The cheapest Klaviyo pricing plan is up to 500 contacts for $20! So, if you’re a small business looking to grow, be ready for your monthly bill to go up fast. For example, an account with 3,000 email contacts will set you back $70 a month and there’s still a sending limit.

With Brevo, you pay by the number of emails you want to send, with unlimited contact storage at no extra cost. The free plan’s very generous, too: 300 emails daily (that’s 9,000/month) and unlimited contacts. And for just $25 a month you get 20,000 emails to send to unlimited contacts!

Brevo for email marketing: Get powerful features without the Klaviyo price tag

Both Brevo and Klaviyo are powerful email marketing platforms. However, these features can come at a hefty price tag with Klaviyo as the size of your email list grows. Even support is not free on there, free users only have email support the first 60 days. Brevo offers an alternative solution for your email marketing, with similar functionality at a fraction of the cost and always free email support for everyone.

They explain it best

Excellent support

"What stands out is their customer support — even as a free account user, I received personalized, non-canned responses to my queries. This prompt and considerate support especially for minor issues is commendable."

All-in-one marketing

"It’s very helpful for SMEs (small and medium-sized enterprises) to easily interact with their customers even if they are on a small budget. It provides you with an all-in-one email and marketing platform."

Accessible and effective

"Brevo is truly one of the most amazing email automation platforms I've used so far in my organizations. The array of customizations, features, and a user-friendly dashboard saves a lot of time and effort."

Brevo vs Klaviyo: Comparing ecommerce features

With Brevo and Klaviyo you’ll find all the essential functionality for growing your ecommerce businesses, including:

Integrations: Connect with major ecommerce platforms to automatically sync your customer data for more personalized campaigns.

Automation: Easily set up automated campaigns using pre-built workflows for common scenarios, including welcoming new subscribers and chasing abandoned carts. Or craft your own customer journeys from scratch, with the option to add conditions that determine the path each contact should take.

Website tracking: Better target your email campaigns by knowing what each customer is doing on your online store, like products they’ve browsed or bought.    

On top of this, Brevo offers extra multichannel features not available with Klaviyo, giving you even more opportunities to engage with customers: live chat, push notifications, WhatsApp campaigns, landing page builder

Free
Discover Brevo

with unlimited contacts
Everything in Free:
  • 300 emails/day
  • Customizable email templates
  • Drag & drop editor
  • Transactional emails
  • SMS & WhatsApp campaigns
See all features
Starter
Ideal for growing businesses
Starting from

with unlimited contacts
Everything in Free, plus:
  • From 20k emails/month
  • No daily sending limit
  • No Brevo logo (add-on)
  • Basic reporting & analytics
  • Email support
See all features
Business
Built for marketing managers and ecommerce pros
Starting from

with unlimited contacts
Everything in Starter, plus:
  • From 20k emails/month
  • Marketing automation
  • Predictive sending AI
  • A/B testing
  • Advanced statistics
  • Multi-user access
  • Phone support
See all features
Enterprise
For large organizations with advanced needs
Custom price
with unlimited contacts
Everything in Business, plus:
  • Sub-account management
  • Enterprise-grade security
  • Advanced integrations
  • Exclusive features
  • Tailored onboarding
  • Personalized support
And more

Brevo vs Klaviyo:
How to choose?