Brevo vs Resend: the best email API alternative for developers
Resend gets a developer to a first email fast, and so does Brevo: one authenticated POST, SDKs in seven languages, SMTP if you prefer. The difference shows up after launch: all data hosted on EU servers, extended log retention, and transactional email kept on its own sending path, away from your campaigns. Start free with 300 emails a day.

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Moving from Resend to Brevo
The request keeps its shape. Field names and the auth header change. Below, the Brevo side of a send call, then the three steps.
npm install @getbrevo/brevo
import { BrevoClient } from '@getbrevo/brevo';
const brevo = new BrevoClient({ apiKey: 'your-api-key' });
const result = await brevo.transactionalEmails.sendTransacEmail({
subject: 'Hello from Brevo!',
htmlContent: '<html><body><p>Hello,</p><p>This is my first transactional email.</p></body></html>',
sender: { name: 'Alex from Brevo', email: '[email protected]' },
to: [{ email: '[email protected]', name: 'John Doe' }],
});
console.log('Email sent. Message ID:', result.messageId);
pip install brevo-python
from brevo import Brevo
from brevo.transactional_emails import (
SendTransacEmailRequestSender,
SendTransacEmailRequestToItem,
)
client = Brevo(api_key="your-api-key")
result = client.transactional_emails.send_transac_email(
subject="Hello from Brevo!",
html_content="<html><body><p>Hello,</p><p>This is my first transactional email.</p></body></html>",
sender=SendTransacEmailRequestSender(
name="Alex from Brevo",
email="[email protected]",
),
to=[
SendTransacEmailRequestToItem(
email="[email protected]",
name="John Doe",
)
],
)
print("Email sent. Message ID:", result.message_id)
curl --request POST \
--url https://api.brevo.com/v3/smtp/email \
--header 'accept: application/json' \
--header 'api-key:YOUR_API_KEY' \
--header 'content-type: application/json' \
--data '{
"sender":{
"name":"Alex from Brevo",
"email":"[email protected]"
},
"to":[
{
"email":"[email protected]",
"name":"John Doe"
}
],
"subject":"Hello from Brevo!",
"textContent":"Hello. This is my first transactional email sent from Brevo."
}'
The Brevo side of a Resend swap, copied from the developer docs and not executed.
Brevo vs Resend, row by row
| Feature | Brevo | Resend |
|---|---|---|
| Send endpoint | POST /v3/smtp/email | POST /emails |
| Authentication | api-key header, OAuth 2.0 as an alternative | Authorization: Bearer token |
| Sender and recipients | sender object, to as a list of objects | from string, to as string or array (max 50) |
| Body options | htmlContent, textContent or templateId | html, text, react (Node.js SDK only) or template |
| Template variables | params object | template.variables |
| Scheduled sending | scheduledAt | Natural language or ISO 8601 date |
| Attachments | 25 MB per email | 40 MB per email, after Base64 encoding |
| Batch sending | Up to 1,000 personalized versions per request | Not covered on the Send Email page |
| Idempotency | UUID-based, 30-minute TTL | Idempotency-Key header, expires after 24 hours |
| SMTP relay | Yes | Yes, smtp.resend.com |
| SDKs | Official SDKs: PHP, Node.js, Ruby, Python, Go, Java, C# | Quickstarts for Node.js, PHP, Python, Ruby, Go, Rust, Elixir, Java, .NET |
| MCP server | Yes, documented in the developer docs | Yes, official Resend MCP server |
| Webhooks | Outbound on every plan, inbound from Professional | Webhooks for email events |
| Data hosting | EU servers in France and Germany | EU sending region in Ireland. Account data, logs and API records stay in the US |
| Compliance | ISO 27001, GDPR, CCPA, CASL | SOC 2 and GDPR. ISO 27001 not stated on its security page |
| Log retention | Extended, with adjustable retention rules | 30 days of data retention on every plan |
| Transactional and promotional paths | Separate sending paths | Not stated on the pages we checked |
Sources: Brevo docs and Resend docs. Resend pages checked on October 21, 2026.
Two pricing models, side by side
| Plan | Brevo | Resend |
|---|---|---|
| Free | 300 emails / day | 100 emails / day |
| Entry paid plan | Starter, from $9 a month, from 5,000 emails | Pro, $20 a month, 50,000 emails |
| Next plan | Standard, from $18 a month, with unlimited automation workflows and A/B testing | Scale, $90 a month, 100,000 emails |
| High volume | Professional from $499 a month, up to 10M emails. Enterprise on custom pricing | Enterprise on custom pricing |
| Extra emails | Choose a higher volume tier on your plan | $0.90 per 1,000 extra emails on Pro and Scale |
| Dedicated IP | Add-on on Professional, included in Enterprise | $30 a month add-on on Scale |
| Transactional email on every plan | Yes, API and SMTP | Yes |
Brevo prices are USD entry prices from the Brevo pricing page, billed monthly and excluding taxes. Starter and Standard scale with your monthly email volume. Resend prices from resend.com/pricing, checked on October 21, 2026, excluding taxes and add-ons.
Free forever, no credit card needed
Best for individuals and solopreneurs building an online presence.Starter
Best for single users starting with email and multi-channel marketing.- From 5,000 emails per month
- Email & SMSSend email & transactional messages. SMS credit sold separately.
- Drag & Drop email editorCraft polished emails fast—just drag, drop, and send.
- Email templatesJumpstart campaigns with responsive templates tailored to your industry and use case.
- AI content generatorDraft subject lines and email copy, adjust tone, and more.
- Advanced segmentationSearch, save, and manage contacts with filters like demographics, website activity, campaign engagement, and custom events. Create as many segments as you need.
- FormsCreate branded forms to capture leads and grow your list. Automatically trigger follow-up emails as soon as someone signs up.
- Basic reporting & analyticsTrack opens and clicks to measure campaign performance.
- Email supportGet help via email from our customer care team. Support available in 6 languages.
- per monthNo Brevo logo
- per monthSales Essentials
Standard
Best for small businesses ready to automate and test campaigns.- Marketing automationCreate an unlimited number of automated, multi-step workflows to engage users at key moments along their journey.
- A/B testingTest subject lines or content variants to improve opens and clicks.
- Click heatmaps, geography & device reportsAdvanced email reportingSee where and how contacts engage to optimize future campaigns.
- AI send time optimizationAutomatically send emails when each contact is most likely to engage.
- Web & event trackingTrack on‑site behavior and custom events to trigger messages and segment with precision.
- 1 page includedLanding pagesCreate standalone campaign pages without a developer.
- No Brevo logoRemove the “Sent with Brevo” footer to keep emails strictly professional.
- per monthSales Essentials
Professional
Best for teams leveraging data and AI to drive growth across channels.- From 150,000 emails per month
- WhatsApp, Popups, Mobile & Web PushAdditional marketing channels
- 10 seats includedMulti-user access
- Contact scoringGet contact scores based on engagement, purchases, and behaviors to trigger automations or create targeted segments. Includes RFM, CLV and more.
- Advanced ecommerce featuresDrive sales with AI recommendations, back-in-stock alerts, and coupons.
- AI segmentationLet Aura AI suggest audience groups based on behavior and attributes to accelerate targeting.
- AI Data AnalystAsk plain‑language questions and get instant answers from your data with Aura AI.
- Phone supportSpeak directly with our team when you need faster resolution.
- Deliverability Specialist supportWork with an expert to improve email deliverability and inbox placement. 3 hours per year included.
- per month/userSales Advanced
Enterprise
Best for companies with 1M+ contacts needing custom solutions & full data control.- Multi-account managementManage multiple business units & brands under one master account.
- Custom objectsImport all your unique data—like subscription dates or store locations—and use it to create more personalized customer journeys.
- Brevo Mobile WalletDigitize loyalty cards, vouchers, tickets, and more—then send mobile wallet notifications to drive repeat sales and visits.
- Custom loyalty engineCreate and manage a fully integrated loyalty program with customizable points, tiers, and rewards—natively connected to your customer data to boost retention and LTV.
- Custom data integrationsSync customer data across your warehouse, POS, ERP, and other systems with Brevo via direct connectors or secure SFTP — ensuring accurate, up-to-date information everywhere.
- Dedicated IPMaintain full control of your sending reputation with a dedicated IP.
- SSO & SAMLSecure, enterprise‑grade single sign‑on for centralized access management.
- Tailored onboardingReceive personalized setup support, hands-on training, integration assistance, and strategic guidance to launch faster.
- CSM supportRecurring strategic support to build campaigns, analyze performance, and reach your goals (limited time).
- Sales Advanced
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