Send 300 marketing and transactional emails per day with Brevo — FREE. Try Brevo today, get all of this for free:
✔ Transactional emails
✔ Marketing emails
✔ Live chat widget
✔ Sales Platform
Get more, pay less with Brevo
The main difference between Brevo and Mailgun is that there is no “send” button on the Mailgun platform.
Mailgun lets you send transactional emails from your own application, configured through APIs or SMTP endpoints. It’s all code-based. It’s not suited for sending email campaigns as per your marketing calendar.
On top of transactional emails, Brevo works as an email marketing platform with a convenient Send button for marketers.
Create, manage, send, and monitor your email marketing campaigns and avoid paying for two tools.
If you’re not a developer and don’t know much about coding emails, Mailgun is probably not the tool for you.
Mailgun is a good option for plain text transactional emails, but limits how you can customize email campaigns. Marketing features and email templates are additional services, with separate pricing plans.
With Brevo, you don’t have to pay extra to send transactional emails if you’re already on a Marketing Platform plan. It works for developers and small teams that can’t hire a dev or write code.
| Brevo | Mailgun | |
| Email marketing campaigns |
✔ Included |
❌ Extra charge |
| Transactional emails |
✔ SMTP/API/Webhooks/Plugins |
✔ |
Save time and start with a template from our library. Drag & drop your preferred blocks and edit them to perfectly match your brand. Wow your audience with beautiful emails that sell.
| Email Features | Brevo | Mailgun |
| Customizable email signup forms |  |
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| Customizable email templates | |
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| Drag and drop editor | |
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| Plain text editor | |
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| HTML editor | |
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| Email automation workflow builder | |
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Segment your lists and send emails that always feel relevant. Dynamically personalize campaigns for a good customer experience at scale. Schedule campaigns to go out at the best time for each recipient.
| Email Features | Brevo | Mailgun |
| Email client preview | |
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| Send time optimization | |
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| Device preview | |
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| Advanced segmentation | |
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| Email personalization | |
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A/B test your campaigns to learn which messages resonate with your contacts (and which don’t). Track key metrics and optimize future campaigns for more opens, clicks and sales.
| Brevo | Mailgun | |
| Email tracking | |
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| Heat map for email clicks | |
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| A/B testing | |
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| Unlimited log retention | |
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| Brevo | Mailgun | |
| Free emails | 9,000 per month | 5,000 one time |
| Free plan | Yes, free forever | No |
| 10,000 emails/mo | $25 | $35 |
| 20,000 emails/mo | $25 | $35 |
| 50,000 emails/mo | $49 | $35 |
| 100,000 emails/mo | $69 | $75 |
Based on Mailgun pricing on 10/17/22.
Mailgun stops at transactional emails. Brevo does a whole lot more.
| Multichannel features | Brevo | Mailgun |
| SMS marketing | ✔️ | ❌ |
| WhatsApp marketing | ✔️ | ❌ |
| Sales Platform | ✔️ | ❌ |
| Facebook ads | ✔️ | ❌ |
| Live chat | ✔️ | ❌ |
| Marketing automation | ✔️ | ❌ |
| Landing page builder | ✔️ | ❌ |
| Push notifications | ✔️ | ❌ |
| Ecommerce dashboard | ✔️ | ❌ |
| Appointment scheduling | ✔️ | ❌ |
“Brevo costs less for the same number of emails and similar features.”
“Brevo is a great platform. Other platforms that we've used have been difficult to manage [...] Also, customer service is top tier.”
Kaleen C.“Mailgun seemed complex for a noob.”
Verified Capterra userThe main difference is that Brevo offers a free plan, while Mailgun doesn’t. Brevo offers a forever free plan that lets you send up to 300 emails a day, store unlimited contacts, and access essential email marketing features. Mailgun offers a one-month free trial of its most basic plan with 5,000 free emails — there’s no free plan available.
Both Brevo and Mailgun base their prices on the number of emails sent rather than number of contacts stored.
Brevo lets you send up to 300 emails per day (9,000/month) with unlimited contact storage on the free plan. Meanwhile, Mailgun allows a one-time quota of 5,000 free emails, which you can only use during their 1-month trial period.
| Brevo | Mailgun | |
| Free emails | 9,000 per month | 5,000 one time |
| Free plan | Yes, free forever | No |
Triggered emails, contact management, tagging, event tracking, and multi-step automations including SMS and WhatsApp messages are all available with Brevo.
The emails of one campaign can be sent out at the best time for each recipient or A/B tested automatically. WhatsApp subscribers are checked for you so you don’t have to pay for messages to non-existent numbers. Sign up for Brevo and enjoy these and many more ways it makes your job easier.
Mailgun offers limited email marketing features: you’ll need to use its sister solution Mailjet on top of Mailgun’s plan you’d be paying.
Yes! Brevo is a CRM suite with functionality that goes beyond email marketing. Aside from sending emails you can also use automation for SMS messages, managing your subscribers, and chatting with your website visitors.
Here’s every digital marketing functionality you get with Brevo:
Sending emails via a third-party application is easy with the Brevo API/SMTP server or with one of our many custom-built integrations (see the full list here).
Great email deliverability is essential to the success of email marketing campaigns. At Brevo, we have a team of email deliverability experts helping our customers maximize their email delivery rate. For exceptionally large senders, we also offer dedicated IPs to take even more control of their reputation.
Brevo works best for SMBs and ecommerce stores that want to attract, engage, and nurture customers via email marketing and marketing automation.
Whether you are digitizing your business for the first time or looking to rapidly reach more customers online, Brevo makes your life easier by putting multiple marketing tools under one roof.
