Three new AI-powered scores to help you identify at-risk customers, forecast revenue potential, and anticipate purchase behavior before it happens.
- Churn Risk: Spot at-risk contacts early and trigger targeted retention campaigns before they disengage.
- Customer Lifetime Value: Forecast long-term revenue per contact and prioritize your highest-value segments.
- Number of Purchases: Anticipate purchase frequency to time outreach and automate smarter workflows.
All three scores integrate directly into your contact attributes, so you can use them in segments, automations, and personalized campaigns right away. Users need to have e-commerce data in their Brevo account to use them.