SUCCESS STORY

Buffalo Grill boosts its customer loyalty with Wallet

Buffalo Grill, a major player in the restaurant industry in France, has chosen Wallet Mobile to digitize its loyalty program and maximize customer engagement.

500 000 wallet cards activated in 6 months
92% retention rate
75% of downloads take place in the restaurant

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« The aim with the wallet is above all to capture the customer's attention in our restaurants and create lasting relationships with them. Thanks to the Buffalo Pass, we can promote our loyalty program effectively, encourage customers to return to the restaurant and qualify our customer base. A great success! »

David Rudzki CRM Project Manager, Buffalo Grill

With "The Buffalo Pass", a loyalty card only available for mobile wallet, the brand simplifies the customer experience while boosting retention:

A 100% digital loyalty card, always accessible on a smartphone.
Offers are updated automatically, with no friction for the customer.
A progressive rewards program, with dedicated offers from the 1st visit and renewed every 3 visits.
Targeted push notifications to encourage customers to return to the restaurant.

Results that speak for themselves

500 000

Wallet cards activated in 6 months

92 %

Retention rate

75%

Downloads take place in the restaurant

HIGHER WITH BREVO

Why Buffalo Grill chose Brevo?

More than 500,000 companies trust Brevo to build better relationships with their customers. The results speak for themselves: higher sales, stronger engagement and more loyal customers.