We’re improving how Brevo connects with your WooCommerce store. The new Unified Flow introduces standardized sync rules, error handling, and logging across all eCommerce plugins. This makes your data sync smoother, more reliable, and easier to manage.
What’s new
This release brings a Unified Flow to the Brevo WooCommerce plugin, aligning it with the operational standards of other Brevo eCommerce integrations. The update introduces clearly defined subscription rules for opting in, double opt-in processes, and consistent unsubscription behavior. Sync rules for contact states between Brevo and connected stores are now standardized in both directions, ensuring data stays aligned across platforms.
Who’s it for
All WooCommerce users connected to Brevo.
Why you’ll love it
- Enjoy smoother and more consistent syncing between Brevo and WooCommerce
- Keep contact states aligned with new bi-directional sync rules
- Rely on unified subscription and unsubscription logic across all eCommerce plugins
- Save time troubleshooting with improved error handling and detailed logging
How to use it
- Make sure your WooCommerce plugin is updated to the latest version
- Check your plugin settings to review sync and subscription preferences
- Confirm that opt-in and unsubscription rules are configured correctly
- Monitor sync activity using the new unified logs for improved visibility
Try it yourself
Update your WooCommerce plugin today and experience a smoother, unified sync with Brevo.