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Free
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Starter
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Most popular
Standard
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Professional
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Enterprise
Custom price
Key features | |||||
|---|---|---|---|---|---|
Email & SMS campaigns Send personalized email and SMS campaigns. | |||||
Monthly email sends Flexible sending options to meet your needs. | 300/day | Up to 100k | Up to 1M | Up to 10M | Custom |
Users Number of team members on your account. | Single user | Single user | Up to 3 (add-on) | 10 included | Unlimited |
Multichannel marketing automation Create multi-step marketing automations that connect email, SMS and more—so you can engage customers seamlessly across their entire journey. | Limited to 2,000 contacts | Limited to 2,000 contacts | Unlimited | Unlimited | Unlimited |
Aura AI Boost efficiency with AI agents that draft copy, summarize chats, and optimize campaigns. | |||||
Customer support Humanized support on all plans. | Phone | Customer Success Manager | |||
Reporting & analytics Measure performance with reports ranging from basic opens and clicks to advanced heatmaps, geography, and device insights. Access pre-built or custom dashboards in the Analytics Studio, depending on your plan. | Basic | Basic | Advanced | Analytics studio | Analytics studio |
Sub account management Manage multiple business units & brands under one master account. | |||||
Available sales packages Streamline your sales process and accelerate revenue growth with premium sales tools. | Sales Essentials | Sales Essentials | Sales Essentials & Sales Advanced | Sales Advanced | |
Click to expand each section & see the full feature set
Email marketing | |||||
|---|---|---|---|---|---|
Monthly email sends Flexible sending options to meet your needs. | 300/day | Up to 100k | Up to 1M | Up to 10M | Custom |
Drag & Drop email editor Design on-brand emails without code using our intuitive email editor. | |||||
Email templates Jumpstart campaigns with 40+ responsive templates tailored to your industry and use case. | |||||
Mobile optimization Ensure every email looks great on any device with customizable mobile views. | |||||
A/B testing Test subject lines or content variants to improve opens and clicks. | |||||
Remove Brevo branding Remove the “Sent with Brevo” footer to keep emails strictly professional. | Add-on | ||||
AI content generator Draft subject lines and email copy, adjust tone and more. | |||||
Dynamic content Show different content to different audiences based on rules you set. | |||||
AI send time optimization Automatically sends emails when each contact is most likely to engage. | |||||
Content feeds Enrich campaigns with real time data like best sellers, most read articles and more. | |||||
Email frequency management Prevent email fatigue by limiting how often contacts receive marketing emails. Set frequency caps for custom time periods. | |||||
Reusable content sections Save and sync content sections to reuse across campaigns consistently. | |||||
Open and click reports Analyze open and click statistics for every campaign. | |||||
Click heatmaps See exactly where recipients click inside your emails to improve layout and CTAs. | |||||
Geography & device reports See where recipients are located and what devices they use, helping you optimize content and send times. | |||||
Dedicated IP Maintain full control of your sending reputation with a dedicated IP. | Add-on | ||||
Multichannel marketing | |||||
|---|---|---|---|---|---|
SMS campaigns Send SMS to 180+ countries. Credits sold separately; pricing based on destination. | |||||
Landing pages Create standalone campaign pages without a developer. | 1 page | 10 pages | Custom | ||
Popups Capture leads and grow your audience with eye-catching signup popups on your website. | |||||
Ads retargeting & lookalikes (Google & Meta) Sync Brevo contacts to Google and Meta to retarget buyers or reach new high-intent lookalike audiences. | |||||
Web push notifications Send browser alerts to subscribers, even when they're not on your site. Campaign limits vary by Brevo plan, with add-ons available for Pro and Enterprise. | 1,000 targeted subscribers | 10,000 targeted subscribers | 20,000 targeted subscribers | 40,000 targeted subscribers | |
Mobile push notifications Send alerts to iOS and Android users—even when your app is closed. Campaign limits vary by Brevo plan, with add-ons available for Pro and Enterprise. | 20,000 targeted subscribers | 40,000 targeted subscribers | |||
WhatsApp campaigns Send bulk messages and chat 1:1 on WhatsApp (pricing varies by country). | |||||
Brevo Wallet Digitize loyalty cards, vouchers, tickets, and more—then send mobile wallet notifications to drive repeat sales and visits. | |||||
Marketing automation | |||||
|---|---|---|---|---|---|
Multichannel automation Create multi-step marketing automations that connect email, SMS and more—so you can engage customers seamlessly across their entire journey. | Limited to 2,000 contacts | Limited to 2,000 contacts | Unlimited | Unlimited | Unlimited |
Real time event triggers Trigger automations the moment a contact meets specific conditions—like a purchase, page visit, or email click. | |||||
Multiple-entry points Power your workflows with multiple starting points, so every customer action can spark a journey. | |||||
Multi-branch testing Divide contacts across multiple automation branches by percentage to test different paths and optimize results. | |||||
Pathway reporting Track performance inside each automation—view metrics like contact progress, email opens and clicks for every step. | |||||
Commerce | |||||
|---|---|---|---|---|---|
Ecommerce integrations Automatically sync sales and customer data, segment by purchases and more. | |||||
Abandoned cart recovery Win back lost sales with timely, multi‑channel cart reminders. | |||||
AI Product recommendations Insert personalized product suggestions based on each shopper's behavior or attributes. | |||||
Back-in-stock alerts Notify customers when out‑of‑stock items are available again to drive quick purchases. | |||||
Dynamic coupons Create and share personalized discount codes to boost conversions while keeping usage secure and easy to track. | |||||
Loyalty Create and manage a fully integrated loyalty program with customizable points, tiers, and rewards—natively connected to your customer data to boost retention and LTV. | |||||
Audience & data management | |||||
|---|---|---|---|---|---|
Contact limit The maximum number of contacts you can store depending on your plan's email volume. | Up to 100K contacts | Up to 500K contacts | Up to 500K contacts | Up to 2M contacts | Unlimited |
Custom signup forms Create branded forms to capture leads and grow your list. Automatically trigger follow-up emails as soon as someone signs up. | |||||
Contact timeline View full contact history across marketing and sales activities to personalize actions. | |||||
Advanced segmentation Search, save, and manage contacts with filters like demographics, website activity, campaign engagement, and custom events. Create as many segments as you need. | |||||
Unlimited custom fields Store any contact attributes you need for targeting and personalization without limits | |||||
Web & event tracking Track on‑site behavior and custom events to trigger messages and segment with precision. | |||||
Identity resolution Automatically recognize and merge data across touchpoints to create a single, consistent profile for each contact. | Email or Phone | Email or Phone | Email or Phone | Email or Phone | Custom (add-on) |
Contact scoring Get contact scores based on engagement, purchases, and behaviors to trigger automations or create targeted segments. Includes RFM, CLV and more. | |||||
AI segmentation Let Aura AI suggest audience groups based on behavior and attributes to accelerate targeting. | |||||
Randomized list splits (for testing) Randomly divide segments into smaller lists for testing or targeting. | |||||
GDPR Compliance Built-in tools to ensure compliance with data privacy laws. | |||||
Multi-level data model Track, manage, and relate standard objects - like companies, deals, and more - to your contacts. | |||||
Unlimited companies Organize contacts by company. | |||||
Custom objects Import all your unique data—like subscription dates or store locations—and use it to create more personalized customer journeys. | 1 included | ||||
Transactional messaging | |||||
|---|---|---|---|---|---|
Transactional email (API/SMTP) Send time-sensitive emails triggered by user actions like purchases or sign-ups—via Email API or SMTP relay. | |||||
Transactional SMS (API) Send real-time SMS messages triggered by actions like order confirmations—via SMS API (pricing varies by country). | |||||
Transactional WhatsApp (API) Send real-time WhatsApp messages triggered by actions like order updates or account activity - via WhatsApp API (pricing varies by country). | |||||
Real-time email statistics Track transactional sends, opens, and clicks instantly in a dedicated dashboard. | |||||
Customized log retention Control how long data is stored to meet GDPR and privacy requirements. | |||||
Integrations | |||||
|---|---|---|---|---|---|
Website & CMS integrations Add Brevo to any site with a simple copy-paste iframe code or built-in tools. | |||||
Plugins Sync contacts, send emails and automate actions with 500+ platforms including WordPress, Shopify and Prestashop. | |||||
Zapier connector Integrate Brevo with all your apps through the Zapier Connector. | |||||
APIs Access and manage contacts, deals, tasks, notes, and more across your tools using our APIs. | |||||
Outbound webhooks Send real-time events from any Brevo action to your systems and third party tools for seamless integration. | |||||
Inbound webhooks Receive real-time events from external sources to update data and objects in Brevo and trigger automations. | |||||
SalesForce plugin Sync Brevo with Salesforce. | |||||
Data Warehouse & SFTP Sync customer data between your data warehouse and Brevo through direct connectors or secure SFTP, ensuring accurate, up-to-date data across systems. | |||||
Data transformation Apply formulas to clean, format, and adapt raw data for better usability and analysis. | |||||
Analytics studio | |||||
|---|---|---|---|---|---|
Pre-built dashboards Track performance and gain customer insights instantly with ready-made dashboards. | |||||
Dashboard builder Create custom dashboards across the KPIs that matter to your business. | |||||
AI data analyst Ask plain‑language questions and get instant answers from your data with Aura AI. | |||||
Admin | |||||
|---|---|---|---|---|---|
User permissions Control what each user can access based on their role or the feature itself. | |||||
Tags & folders Keep assets and contacts organized for faster collaboration and reuse. | |||||
Asset sharing Manage and share assets across subaccounts. | |||||
SSO & SAML Secure, enterprise‑grade single sign‑on for centralized access management. | |||||
Subaccount management Create and manage multiple brands or business units under one master account. | |||||
SLA (99.9% uptime) Rely on enterprise‑grade uptime backed by a formal Service Level Agreement. | |||||
Customer support | |||||
|---|---|---|---|---|---|
Email support Get help via email from our support team. | |||||
Phone support Speak directly with our team when you need faster resolution. | |||||
Deliverability Specialist (3h/year) Work with an expert to improve email deliverability and inbox placement. | |||||
Tailored onboarding Receive personalized setup support, hands-on training, integration assistance, and strategic guidance to launch faster. | Digital onboarding kit + 1h with Brevo expert | Fully guided | |||
Customer Success Manager Recurring strategic support to build campaigns, analyze performance, and reach your goals (limited time). | |||||
Sales packages
Sales Free
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Most popular
Sales Essentials
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Sales Advanced
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Key features | |||
|---|---|---|---|
Multi-user access Allow multiple sales reps to collaborate securely. 1 sales user included, add-ons available. | Up to 5 (add-on) | Up to 50 (add-on) | |
Unlimited open deals Manage as many active deals as needed—no limits or missed opportunities. | Limited to 50 | ||
Sales automation Automate sales operations, outreach, and follow‑ups so reps can focus on closing. | |||
Automated meeting scheduling Let prospects schedule meetings with you easily through your personal meeting booking page. | |||
Sales engagement chat Engage website visitors in real time—or let our chatbot do the talking. | Live chat | Chatbot scenarios | AI chatbot |
Phone VoIP Make calls internationally with cloud telephony, accessible via our web interface or mobile app. | |||
Pipeline management | |||
|---|---|---|---|
Unlimited open deals Manage as many active deals as needed—no limits or missed opportunities. | Limited to 50 | ||
Unlimited sales pipelines Create unlimited pipelines for different products, regions, or teams. | Limited to 1 | ||
Stage rules Define custom rules to control deal stage changes so data stays clean and forecasts stay accurate. | |||
Multiple currencies Manage deals across currencies for international teams. | |||
Revenue report Track sales revenue and current pipeline value at a glance. | |||
Sales cycle report Analyze conversion rates and time‑to‑close to spot bottlenecks early. | |||
Team performance report Track revenue and activity by sales rep to coach and allocate resources better. | |||
Forecasting Estimate likely revenue by applying win probabilities to each stage. | |||
Sales automation | |||
|---|---|---|---|
Sales workflows Automate repetitive sales tasks—like updating deal stages, rep assignment, and follow-up tasks. | |||
Real-time sales event triggers Trigger automations the moment a contact meets specific conditions—like a meeting being booked, a deal being updated, or a conversation starting. | |||
AI contact & company enrichment Automatically fill in missing company and contact details to improve routing and personalization | |||
Outreach sequences Close more deals with automated personalized outreach sequences combining 1:1 emails and manual tasks. | |||
Sales activities | |||
|---|---|---|---|
Multi-user access Allow multiple sales reps to collaborate securely. Add up to 49 additional Sales users, depending on your plan and sales package. | |||
Task management & reminders Create, assign, and track tasks with due dates to keep deals moving. Set up browser and email alerts for new tasks and upcoming deadlines so nothing falls through the cracks. | |||
Task navigator Work through tasks step-by-step with direct links to where they're done—plus track your progress. | |||
Notes & files Attach notes and documents to contacts, deals and companies for team visibility. | |||
Unlimited connected calendars Link as many calendars as you need for scheduling and availability. | Limited to 1 | ||
Booking pages Share branded booking pages to reduce meeting scheduling back‑and‑forth. | |||
In-browser video calling Host video calls directly from your browser or connect using our native integrations to Zoom, Google Meet and more. | |||
Meeting reminders Send automatic meeting reminders to you and your clients to keep attendance rates up. | |||
Round-robin scheduling Distribute meeting requests fairly across your team. | |||
Brevo Payments (France only) Collect payments for your services directly within Brevo. | |||
Inbox and messaging | |||
|---|---|---|---|
Mailbox synchronization Sync multiple emails to a single shared inbox for faster responses. | Limited to 1 | ||
Conversations mobile app Respond to messages from all connected sources on the go with our mobile app. | |||
Instagram DMs Manage Instagram Direct Messages alongside your other messaging channels in Brevo. | |||
Facebook Messenger Manage Facebook Messenger chats alongside your other messaging channels in Brevo. | |||
SMS 1:1 messages Send personal SMS messages to contacts (pricing based on country). | |||
WhatsApp 1:1 messages Send personal WhatsApp messages to contacts (pricing based on country). | |||
Sales engagement chat | |||
|---|---|---|---|
Live chat Chat with website visitors in real time using our customizable chat widget. Save and export chat histories for QA, training, or handoffs. | |||
Chatbot scenarios Answer FAQs and route visitors with pre‑built chatbot flows—no coding needed. | |||
Targeted chat & lead capture chatbot Engage visitors with behavior-based chat popups and convert unidentified visitors into leads by collecting their contact info directly in chat. | |||
AI chatbot Let visitors ask open-ended questions and get instant AI-powered answers. | |||
AI conversations agent Summarize live chats in one click, refine responses to match your preferred tone, and transform quick notes into well-crafted messages. | |||
Remove Brevo branding on chat Remove “Powered by Brevo” from your chat widget. | |||
Saved replies Use templated responses to answer common questions and provide faster responses. | |||
Chat availability Control when you appear online — set your chat hours and use Invisible Mode to work without receiving new requests. | |||
Chat ratings Collect visitor feedback at the end of chats to improve service quality. | |||
Live visitor insights Monitor website visitors with real time insights — see their location, page activity, cart contents (Shopify, BigCommerce), and even what they're typing before they hit send. | |||
Conversations analytics Track chat volume, responsiveness, and CSAT to improve team performance. | |||
VoIP phone | |||
|---|---|---|---|
Worldwide calling Make calls internationally with cloud telephony. | |||
Unlimited phone lines Add as many lines as your team needs to scale calling capacity or localize support lines. | |||
Call recording & voicemail Record calls and capture voicemails to review, share, or follow up later. | |||
Call menu Use automated menus to route incoming calls for faster resolution. | |||
Call transfer Move live calls to another teammate without dropping the conversation. | |||
AI call transcriptions & summaries Get automatic transcriptions and call summaries. | |||
Call statistics Track call data and performance metrics. | |||
AI follow-up emails Aura reviews call transcripts, highlights key points, and drafts follow-up emails to keep deals moving. | |||
Click‑to‑dial Call contacts with a single click from any record. | |||
Phone mobile app Make and receive calls using our mobile app. | |||