
Numa des Borderies
Content Director
Numa des Borderies is Content Director at Brevo, specializing in email marketing, marketing automation, CRM, and Customer Data Platforms. With 10+ years of digital marketing experience, he creates comprehensive guides by testing and analyzing marketing tools to provide practical, actionable insights. At Brevo, he helps professionals navigate complex marketing topics: email deliverability, automation workflows, CRM/CDP strategies, and AI adoption. He holds a Master’s degree in philosophy and is interested in how humanities contribute to marketing.

Feb 25, 2026
EMAIL MARKETING
Effective email marketing begins with the right email marketing strategy. Learn how to take yours to the next level and create campaigns that convert. Email marketing has come a long way. The plethora of tools and email service providers today give marketers countless ways to reach potential customers. And it’s worth it — the return […]

Feb 18, 2026
INDUSTRY INSIGHTS
Brevo has officially been recognized as a top-performing email marketing platform by two of the most trusted software review sites in the world: Capterra and Software Advice. These honors highlight our commitment to providing powerful, accessible marketing tools for businesses of all sizes. Whether you are launching your first newsletter or scaling complex customer journeys, […]

Nov 19, 2025
EMAIL MARKETING
Learn more about the main email authentication protocols (SPF, DKIM, DMARC) and how they are used to verify email senders and improve deliverability. Email authentication is a crucial line of defense against harmful email activity. This is especially important with the rise of email-based scams, such as email spoofing and phishing attacks. In fact, AAG […]

Apr 23, 2025
EMAIL MARKETING
Win back inactive subscribers with an automated and tailored reactivation email they won’t be able to resist. You invested time and energy into building your email list, you crafted the perfect welcome email, but now some subscribers seem to have lost interest. Maybe they’re not clicking your emails anymore, or maybe the customer hasn’t purchased […]

Apr 23, 2025
EMAIL MARKETING
Wishing you had more newsletter ideas in your swipe file? Consider your wish granted. And, nope, it’s no genie doing that for you, but this blog post. We’ve packed it with fresh email newsletter ideas that you can take for a spin anytime you like. So whether you’re only starting a newsletter or someone who’s […]

Dec 10, 2024
CHAT & MESSAGING
Ready to get started with SMS marketing? This article covers everything you need to know about how SMS marketing can enhance your digital marketing strategy. It’s no secret that developing relationships with customers takes work. If you want to reach your customers, you can’t wait for them to come to you. You have to be […]