SUCCESS STORY

Café Kitsuné transforms its visitors into loyal customers

Discover how Café Kitsuné implemented an innovative loyalty program via Brevo's Mobile Wallet and Loyalty Platform to convert occasional visitors into regular customers and collect qualified customer data.

96% of members loyal to the Café Kitsuné program
93% card retention rate within the wallet
+20% visits for cardholders

« Our Café Kitsuné loyalty program perfectly embodies our brand identity: a personalized card in Café Kitsuné colors, an evolving status system that rewards loyalty, and that 'playful' tone that characterizes us. Bilingual and fully integrated into the wallet, this solution offers much more than a simple card -- it's a true customer experience that connects our visitors to the Café Kitsuné universe while guiding them to their favorite café. »

Inès HaddadHead of Digital Performance, Café Kitsuné

With Brevo's winning Mobile Wallet + Loyalty Platform formula, Café Kitsuné was able to deploy:

An ultra-simplified registration process with omnichannel QR code and optimized form, achieving a 98% completion rate
A 100% digital loyalty program integrated directly into customers' smartphones via Apple Wallet and Google Wallet, eliminating the need for physical cards and offering permanent accessibility
An evolving digital loyalty card that transforms visually according to the customer's status (Latte, Matcha, Dark Coffee), strengthening engagement and brand experience
A targeted communication strategy via contextual push notifications