{"id":3,"count":0,"description":"Le CRM (Customer Relationship Management) d\u00e9signe un outil de gestion de la relation client qui centralise les informations concernant vos clients et prospects. Il permet de garder l\u2019historique des interactions avec chaque contact afin d\u2019optimiser les prochaines actions.","link":"https:\/\/fr.sendinblue.com\/blog\/category\/crm\/","name":"CRM","slug":"crm","taxonomy":"category","parent":0,"meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/fr.sendinblue.com\/wp-json\/wp\/v2\/categories\/3"}],"collection":[{"href":"https:\/\/fr.sendinblue.com\/wp-json\/wp\/v2\/categories"}],"about":[{"href":"https:\/\/fr.sendinblue.com\/wp-json\/wp\/v2\/taxonomies\/category"}],"wp:post_type":[{"href":"https:\/\/fr.sendinblue.com\/wp-json\/wp\/v2\/posts?categories=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}